A1 Chips can trace its origins to 1970 when Mr Subramaniam began selling chips and savouries on a small scale at the heart of Coimbatore. In 1984, his sons, Rajan, Damodaran, and Murali took a leap of faith and expanded the business, establishing A1 Chips as a trusted brand known for its delicious and high-quality products. For over 50 years, the name A1 Chips has been synonymous with great taste and excellent quality in South India.